TV / Media

Chinese TV exaggerates Real Madrid viewing figure by almost 50 times

By Sportingintelligence 14 November 2011 It was supposed to be a landmark game, moved controversially to a midday kick-off in Spain to help Real Madrid reach a massive 7pm prime-time Saturday night audience in China. Jose Mourinho's side duly kicked off against Osasuna at 12.00pm in Spain on 6 November, winning the game 7-1, and Real subsequently reported that match had attracted a TV audience of 60 million in China. Except it hadn't. It appears that somebody at national broadcaster CCTV had made an error - or just invented the figure. The true figure was 1.3m people watching in China, according to reliable audited data...


ANALYSIS: Super Bowl’s record TV audience follows optimistic NFL attendances

By Nick Harris 8 February 2011 Super Bowl XLV on Sunday evening set an all-time TV viewing record in America as an average audience of 111m people watched the Green Bay Packers beat the Pittsburgh Steelers, beating the previous record (the 2010 Super Bowl, 106.5m) into second place. But that isn't the only positive news at the end of a 2010-11 season: average attendances did not plunge as drastically as feared, falling only 0.8 per cent year-on-year, according to analysis of crowd data by sportingintelligence. Average attendance for the 256-match regular season in 2010-11 was 66,960 people per game, down from 67,509, or a...


America gets ready for greatest ratings day in soccer’s TV history

By Gary Hopkins 26 June 2010 A historic day in American soccer lies ahead today with the possibility that long-standing TV viewing records for the sport in the USA will tumble. When the USA play Ghana today at 2.30pm Eastern Time on a Saturday afternoon (7.30m in the UK and 8.30pm is South Africa), and with the country whipped up into a Donovan-led frenzy, the ratings look certain to challenge the previous record for the most-watched soccer match in America. The record is currently 18m, the number of people who watched the US Women’s 1999 World Cup win over China, followed by the 14.5m...